The initiative, now its 8th edition, has taken place on 19 January in joint initiative of (UNWTO) and Casa Africa.
The event has counted in its 8th edition with the participation of more than 20 Ministers of Tourism of different African countries who debated the opportunities that the sector can bring to the continent.
“INVESTOUR has demonstrated not only the high relevance of such platforms to advance business.
But also the immense potential of the tourism sector in the Africa as reflected in the very positive results .
That the region had in terms of international tourism in 2016” said UNWTO Secretary-General, Taleb Rifai.
“Our goal is to promote exchanges and to create a platform in which tourism professionals from both shores can meet, discuss, understand each other, and to look for ways to cooperate and to grow,” he said.
2017Year of Sustainable Tourism
As 2017 will be celebrated worldwide as the International Year of Sustainable Tourism for Development, sustainable practices have been particularly addressed by the initiatives presented at INVESTOUR.
In 2016, Africa welcomed 58 million international tourists, up 8 % from 2015.
According to UNWTO’s forecast, this figure will reach 134 million by 2030.
The interest in tourism business in the continent has also risen.
For instance, the number of Spanish companies based in sub-Saharan Africa has multiplied by seven in last five years.
As highlighted by the World Bank in 2015, the fast economic growth and the significant improvement of the business climate.
in Africa opens new perspectives for international companies.
.and numerous Spanish companies which met with more than 100 projects presented by African stakeholders